Webinar looking at Channel PR
Our Founder, James Cooper, recently took part in a webinar looking at best practice and the benefits of Channel PR, you can see the recording here: https://www.etrigue.com/infocenter/ondemand-webinar-leveraging-events-pr-and-social-to-drive-impact-fo…
Ascendant a Top Innovator in 2022
It is great to see the recognition that Ascendant Communications has gained by being ranked as a Top Innovator by CEO Views magazine. This a great achievement by the team, and these accolades are always welcome as we look to promote our own brand and agency with clients and prospects. You can see the article […]
London continues to lead Europe’s IT Start-up investment
It was interesting to see a recent article on Sky News (https://bit.ly/3v7DCKb) that, post-Brexit, London continues to lead the rest of Europe for investment in IT start-ups. For years London traded on being the centre of historic trading and financial systems anchored in the City, then since the Eighties it traded on its light approach […]
Ascendant Listed as a Top Ten UK PR Agency
Great to see that Ascendant Communications has been listed by Influencer Marketing Hub as one of the UK’s Top Ten PR Agencies: https://lnkd.in/etSkUX5Q
UK Prime Minister Interview 2 October, 2022
UK prime minister Liz Truss has had a tumultuous week, with a badly launched budget in her third week in office. The communications strategy around this, in particular, has been widely condemned as having been inept and badly executed. Therefore her appearance on today’s BBC flag ship political show was widely anticipated. Without looking at […]
Evaluating the ROI of B2B Public Relations
Interestingly we have recently seen an upswing in the number of clients trying to measure the value of tactical PR activities using qualitative indices, such as the # of hits on a press release issued, or # of visits to a website from an article, or the # of openings of a newsletter. So once […]
Thoughts for 2019
As we enter 2019, we seem to be carrying forward into a new year all the uncertainties of 2018, with Brexit impacting Europe, US presidential policies causing unease and uncertainty, and trade with China looking problematical. How in this environment can marketeers and communications experts plan to maximize the impact and value of their efforts […]
Ascendant Celebrates Its 15th Anniversary working with Global Tech and Business Services Clients
I’m not often one to call out our own praises, but on this occasion, I think I can make an exception. At Ascendant (www.ascendcomms.net) we’re very proud to announce that this week is the 15thanniversary since our founding in 2003. Working during that time with leading global technology and business brands such as Microsoft, SAP, Akamai, […]
UK’s Labour Party wins the Communications Stakes, even if they lost the Election
For many in the UK, the prospect of the Labour Party, under its veteran hard-left leader Jeremy Corbyn, doing well in the 8 June election when it was announced eight weeks ago seemed distant and unlikely. Yet, when the results came in, Labour has increased its parliamentary size by 30 seats, closing the gap on […]